Lead with the billing model
State whether you bill per token, per request, or a hybrid. Link to your pricing and lane policy if you blend premium-path and economy usage—buyers want that upfront. See also how teams trim burn without wrecking UX.
Show real requests and responses
Copy-pasteable curl or SDK examples reduce support load. Include error payloads (rate limit, context exceeded, invalid key) with remediation text.
Define limits in tokens, not just characters
Relate maximum prompts and completions to context windows so integrators can size their prompts.
Publish a changelog
Model upgrades and pricing changes should be dated. That builds the same confidence as any serious cloud API.